Alliances Labels Launches Rebranded Logo and Website

Alliance Labels, a division of the Integrity Group and sister company to Integrity Cymru, has recently rebranded both its logo and website. In this latest blog, we wanted to shine a spotlight on them and the labelling services they offer in Wales.

In 2022, Alliance updated their website and logo to better reflect their brand image.

Who Are Alliance Labels?

Alliance Labels is a dedicated team of label printers based in the heart of Cardiff. They specialise in the fast turnaround of short to medium-run labels for their customers. From complicated to colourful, the business has broad experience across all forms of print which enables them to deliver a multitude of print and packaging solutions.

What Services Do They Offer?

Chemical Labels: From accurately conveying ingredients and warnings, or conforming to BS5609 Standards, Alliance has got you covered.

Barcode Labels: Alliance Labels has its own in-house software that enables them to create barcodes from scratch, ranging from EAN13, UPC and QR to consecutively numbered barcodes.

Food and Drink Labels: Alliance’s expert printers will stop at nothing until your labels make the best impression for your business once they hit store shelves.

Logistics: Whether sending a box of cakes to friends or running a national courier network, Alliance can help transform deliveries to become more efficient than ever.

Manufacturing Labels: Labelling that is designed to make sure that your factory is running as smoothly as possible, with a range of warning and advisory labels.

Retail: It is important to make your in-store products stand out from the crowd with your own bespoke labels. Whether you need to discreetly label an expensive jacket, or proudly declare that everything must go, Alliance will have the labelling solution for you.

Why Have They Rebranded?

Alliance Labels has undertaken the rebranding exercise as it forms part of their plan to deliver their services to a wider range of customers.

“We are still the Alliance Labels that you know and (hopefully) love, however, we wanted to reflect how the business is evolving, using technology to increase efficiency and deliver even greater reliability.”

In addition to the rebranding, they are implementing a new MIS system, which involves moving away from individual spreadsheets and embracing a game-changing, centralised cloud system. Along with an expanded product offering, such as thermal and digital print, the Alliance team will have more time to focus on customer engagement and delivery of service.